medina . comunicación

Takó Sushi Films & Sushi Heads Series

2009-11-10T16:51:00.007-03:00

Takó Sushi Films > YouTube Channel

Takó Sushi Digital Campaign / Campaña Digital Takó Sushi

2009-09-30T21:20:00.001-03:00

digital interactive campaign for a Rosario sushi restaurant. the idea is to cook different digital sushis every 10 days, but the ingredients are spread across the banners of a lot of Rosario blogs. so, to cook the sushis you have to find, with the help of two directories, which blogs have the right ingredients to "cook" them and win. there are prices, from dinners for 6 people to japanese cooking atires. the campaign also includes flyers, posters, facebook, twitter a blog and radio spots and PNTs.

TAKO VIE 10 JULIO.mp3 - facuvsfacu . facu medina . creative

here´s the link.
none of this would´ve been possible without the help of seba, rodri and agus.

/

campaña digital interactiva para un restaurant de sushi de Rosario. la idea es cocinar diferente sushis digitales cada 10 días, pero los ingredientes están desparramados en los banners de un montón de blogs rosarinos. entonces, para cocinar los sushis tenés que econtrar, con la ayuda de dos directorios, qué blogs tienen los ingredientes correctos para "cocinarlos" y ganar. hay premios, desde cenas para 6 personas hasta atuendos de cocina japonesa. la campaña también incluye flyers, posters, facebook, twitter , un blog y spots y PNTs de radio.

TAKO VIE 10 JULIO.mp3 - facuvsfacu . facu medina . creative

este es el link.
nada de esto hubiera sido posible sin seba, rodri y agus.

TWITTNITES

2009-09-30T20:20:00.000-03:00

TWITTNITES blog

TWITTNITES comes from a simple idea: get the twitter community together with special guests to share stories, projects and experiences over drinks.

///////////////////////////////

TWITTNITES viene de una idea simple: juntar a loa comunidad twittera con invitados especiales para compartir historias y experiencias entre copas.

+ -> http://www.twittnites.blogspot.com/

Twestival Rosario

2009-09-30T19:20:00.000-03:00

Twestival Rosario Blog.
we organized and took part of a global charity event organized via Twitter.

TwestiDrink. the solidary drink.

By consuming this refreshing drink you will not only help vigorize your nocturnal chi.

You will also help help donate money to Charity:Water, the organization that helps a lot of people get clean, safe water to drink.

////////////////////////////////////

Twestitrago. el trago solidario.

Consumiendo este refrescante trago no sólo vas a ayudar a vigorizar tu chi nocturno.

También vas a estar ayudando a donar dinero a Charity:Water, la ONG que ayuda a que mucha gente pueda acceder a agua potable y segura.

Journalist Day / Día del Periodista

2009-09-30T18:20:00.001-03:00

Private neighborhood life / Vida de barrio cerrado

2009-09-30T17:20:00.000-03:00

250 families living. 250 lots available.

and the drafts,

(The Shortcut of the Golden Forest)

(The Shortcut of the Four Palm Trees) 250 families already know how to live in nature.

250 lots left. Don´t miss the oportunity to live in the best place to live.

these are supposed to be automatic forest camera pictures, chupacabra style...

A community of 250 families exists in nature. JOIN THEM.

Factor 50

2009-09-30T17:09:00.000-03:00

FACTOR 50.
Splendid day, burning, acute.
Administer, spread, smear.
Married with children and grandpas are safe.
Rub, scatter, greet,
chat and forget.
Tejo, tejo*, return home.
Shower, cream, bed. Auch! Auch! Auch!

You can always take care a little more.

*Tejo = popular beach game.

TOGETHERNESS

2009-09-30T17:08:00.000-03:00

contribution to neil´s community by the community presentation.

but it also became a young, independent, socially networked, idea focused communications workshop. here to help companies open and mantain lasting, meaningful conversations with their customers.

a medina . communication workshop project.

/

contribución a la presentación de neil, la comunidad por la comunidad.

que se convirtió en un joven, independiente, socialmente networkeado taller de comunicación enfocado en ideas. aquí para ayudar a las empresas abrir y mantener duraderas y significativas conversaciones con sus clientes.

un proyecto de taller de trabajo de medina . comunicación.

A Presentation About Community, By The Community

View more presentations from neilperkin.

Thinking ahead / Ser previsor

2009-09-30T17:07:00.014-03:00

"Before starting to write I drew this line.
Because it´s not cool for this to happen.

If you think ahead the small things,
how are you not going to the important ones".
(or something like that)

"Before starting to write I calculated how much
space I would need. Becauseit´snotcoolforthistohappen.

If you think ahead the small things,
how are you not going to the important ones".
(or something like that)

"Before starting to write I checked if it had ink.
Because it´s not cool for t.is t. h.p.en.

If you think ahead the small things,
how are you not going to the important ones".
(or something like that)

Drunk driving / Alcohol al volante

2009-09-30T17:07:00.011-03:00

"It´s alright, I didn´t drink much. Fooling yourself. Another alcohol effect".

Marathon / Maratón

2009-09-30T17:07:00.010-03:00

you´re a bigger (greater in spanish) person when you run a marathon to help out a kids´ hospital.
so we pitched this draft idea. for it, we rejected the brief and changed the media. it ultimately didn´t go out. but it would´ve been a nice campaign.
basically, it´s was huge running shoe boxes in parks and places where athletes frequented (sports shops also). huge running t-shirts on balconies. Huge prints with huge running numbers. etc. all with the tag line: HELPING MAKES YOU BIG (GREAT, in spanish).
this is from a while back, i don´t know why i forgot about this particular failure.

Plura Campaign / Campaña Plura

2009-09-30T17:07:00.009-03:00

i´m having trouble uploading images with blogger. colors are sometimes messed up and, like these, thumbnails aren´t looking too good.

anyways, march/25/06, this is a campaign we did with Federico Watkins and Gabriela Arango for Kretz. for their new price verifier, a device for supermarkets where people could check the price of what they were buying and also check out offers or things that were on sale.

1 - "Everything has a price: $ 7,000,398,218,999. Plura. The value of things".

2 - "To deceive a friend costs a friendship. Plura. The value of things".

3 - "What´s cheap isn´t expensive, it´s cheap. Plura. The value of things". (This one plays with an old saying that says that if you buy something cheap it will end up costing you, being expensive).

copy: "Plura improves the shopping experience of your clients: now they can find out the price of what they’re buying without asking anyone, they can check out offers and sales or sum up their goods. Also, it has advantages for your company, because it reports statistics of use, crosses information of consultations and helps measure the efficiency of your offers. And what’s best: on that blue screen at reach, for everyone to see. Plura. Kretz´s price verifier".

Desconexionismo

2009-09-30T17:07:00.008-03:00

this after this, this and this.

Action / Acción

2009-09-30T17:07:00.007-03:00

Am Juri. these guys sell entire buildings, that´s what they do, they specialize on selling brand new real estate projects.

i received a brief about them with a media strategy to engage construction people who would find in Am Juri a suitable business parter to effectively sell the whole of whatever they were planning to build.

i was unhappy with the strategy, it was the typical boring radio plus print and other stuff. i didn´t like it because i believed that to engage these particular guys we had to propose something else and not just try to communicate to them ´directly´ through these channels. we had to make them look our way.

we had to generate an experience.

so the idea was to make a "power marketing action/invasion" on a building currently in construction. right in the middle of downtown, at rush hour, on a busy street full of people. and turn an ugly construction site into a disco type thing with a DJ blasting music and beautiful girls dressed as construction workers dancing on halfway built balconies. always watching out for safety, everything clockworked and prepared.

media, invited. friends, invited. the guys on happy hour in the pub across the street, the people commuting home from the office, all lured by the spectacle, maybe to shake their asses after work a bit. looking up, taking pictures, video calling a friend.

experience turns into word of mouth. free press. viral videos. documentary style tvc. photographers. blogs. facebook. YouTube. cops? maybe.

and on top of it all, a huge banner: THE POWER OF MARKETING HAS REACHED CONSTRUCTION.

will it remain in draft form forever? probably. all i know is that it was guaranteed fun, a bit more than what the initial brief proposed.

it´s good to try. great to share. always try to go with something else.

Previnca

2009-09-30T17:07:00.005-03:00

"It´s ok to carry toilet paper in your purse. We´re with you.
Previnca. You think ahead, you live easier".

"It´s ok to keep every card they give you. We´re with you.
Previnca. Think ahead, live easier".

"It´s ok to put forward your watch a couple of minutes. We´re with you.
Previnca. Think ahead, live easier".

tv

radio

Regata

2009-09-30T17:07:00.004-03:00

"On the horizon a storm is unleashing, winds raise up to 80 knots and you wait for the worst.

Driving yourself back home.
Kretz Regatta 07. We belong on water".

"Keep your sailboat equipped with food, clothing and good music.
You never know when your wife´s going to send you to the couch.

Kretz Regatta 07. We belong on water".

"A regatta may seem too tranquil.
To those who watch it from ashore.
Kretz Regatta 07. We belong on water".

FishertonCNN.com

2009-09-30T17:07:00.003-03:00

"The news don´t wait for the news report".

FISHERTONCNN.com.
You´ll be the first to know".

They chose to go with another idea. There was an idea that really came apart from the rest; it was an action at the exit of a tunnel, it relies on the car radios that go out inside the tunnel. We didn´t get permission from the authorities to do it, but here´s a draft:

"The news you couldn´t hear in the tunnel
find it on
FISHERTONCNN.com".

Here´s the rest fo the campaign:
FISHERTONCNN.com. Home page of the informed. All the ideas play with missing the news and being able to find them on the page:

Print
"The news you couldn´t read,
find it on fishertoncnn.com

FISHERTONCNN.com
Home page of the informed".

tv

"The news you missed, find it on fishertoncnn.com

FISHERTONCNN.com
Home page of the informed".

Flyer
"The news that´s on the tele now,

find it on
FISHERTONCNN.com
Home page of the informed".

Action

"The news you missed for looking at me,

find it on
FISHERTONCNN.com
Home page of the informed".

Radio
A dog, a horn and a vacuum cleaner ov er crucial information on the news. "The news that you missed, find it on Fishertoncnn.com. Home page of the informed".

A news broadcast that gives absolutely no accurate information at all, saying things like "somewhere you don´t know, doing something that maybe, etc. "The news that you missed, find it on Fishertoncnn.com. Home page of the informed".

episode 1

2009-09-30T17:07:00.002-03:00

Diego Martín and a great fella Sebastián Feuli created los incansables, Kretz´s technical support by phone. we´re very proud of this one.

a year later we were asked to do episode I, the follow up to the introductory video already on the web site of los incansables. Diego and me wrote the script, Seba did the production.

cheers!

Value / Valor

2009-09-30T17:07:00.001-03:00

"Manu Herrera
Title: "Grandpa"
Tecnique: Crayons
Measures: 30 x 43 cm

To understand the value of your home.
The first step to sell it at the best price.

AM. We value your trust".

"The Varelas
Title: "The comeback"
Tecnique: Keys
Measures: 35 x 35 cm

To understand the value of your home.
The first step to sell it at the best price.

AM. We value your trust".

"Julia Wernicke
Title: "Youth"
Tecnique: Collage
Measures: 40 x 60 cm

To understand the value of your home.
The first step to sell it at the best price.

AM. We value your trust".

Ari Milstein 01a.mp3 - Flaherty

"Ah! The hinges squeeking.
To understand the value of your home. The first step to selling it at the best price.
AM. We value your trust".

Ari Milstein 02a.mp3 - Flaherty

"Ah! The deposit filling up.
To understand the value of your home. The first step to selling it at the best price.
AM. We value your trust".

Ari Milstein 03a.mp3 - Flaherty

"Ah! The heater´s little noise.
To understand the value of your home. The first step to selling it at the best price.
AM. We value your trust".

Imagination Campaign / Campaña Imaginación

2009-09-30T17:07:00.000-03:00

Sanatorio de La Mujer=Pediatria=ALE.mp3 - facu medina

Sanatorio de La Mujer=Pediatria=SOFI.mp3 - facu medina

Sanatorio de La Mujer=Pediatr - facu medina

drafts:

NEW EXCLUSIVE FLOOR FOR KIDS.
Like imagination. It helps to do everything easier.

TakóSushiLove

2009-09-30T17:06:00.006-03:00

"Intervention" / "Intervención"

2009-09-30T17:06:00.001-03:00

WE TAKE CARE OF YOU A LITTLE MORE.

we did the whole production again, we copied a Lacoste ad (look here ) and a Gatorade ad (and here ).
the ads consisted of two parts these:

and next to these, this:

Asistem is here to add more health to your health coverage. Asistem. Your health more complete.

we had fun working on this.

too bad our client´s lawyer didn´t let us go with it, oh well, you learn.

You want to tell the first one you see / Le querés contar al primero que aparece

2009-09-30T17:06:00.000-03:00

"When you spend the least on the best on the market, you want to tell it to the first one you encounter.

It may be early in the morning, but you get in touch and our operators are already telling you if it´s convenient to sell or wait until the market changes. And that helps decide which way you want to go. Make the deals you want to make and then, tell the tales you want to tell.

FYO.COM Behind great business tales".

"When you sell better then you expected, you want to tell it to the first one who appears.

It may be early in the morning, but you get in touch and our operators are already telling you if it´s convenient to sell or wait until the market changes. And that helps you decide which way you want to go. Make the deals you want ot make and then, turn yourself into the only protagonist of all your tales.

FYO.COM Behind great business tales".

"When you get the bill of lading at the last moment, you want to tell it to the first one who appears.

And it doesn´t matter where you are, because with a simple call, an email or a text message you may find what you need to know. And that gives you solid ground to make decisions. Make the best deals you can and then tell the tales you always wanted to tell.

FYO.COM Behind great business tales".

Magic Thief / Ladrón Mago

2009-09-30T17:05:00.000-03:00

YT video book presentation for Spain.

AfterShower Dance / Danza PosDucha

2009-09-30T17:04:00.000-03:00

Wrote original idea and part of script.

/

Escribí la idea original y parte del guión.

Mother´s Day Campaigns / Campañas del Día de la Madre

2009-09-30T16:54:00.000-03:00

JOY IS PROPORTIONAL TO GIFT.
October 21. Mother´s day.

a - SOVIET UNION GIFT GIVING EXPERIMENT AND CONCLUSION
here´s the radio spot draft i made. and below´s the print.

cecchini alegría proporcional regalo.wav - Facu Medina

b-
You made dad a barbecue and he made you do the dishes.
You told mom she was mean.
Your dad doesn´t deserve a purse. Your mom does.

You presented your boyfriend to your dad and he said he was short.
You didn´t call mom one sunday.
Your dad doesn´t deserve a purse. Your mom does.

You asked dad for the car and he gave it to you with an empty tank .
You peed on mom´s face.
Your dad doesn´t deserve a purse. Your mom does.

c -

TEMPTATIONS FOR DEMANDING MOTHERS
October 21. Mother´s day.

Noches de Cine Japonés

2009-09-30T16:45:00.000-03:00

Retirement Insurance / Seguro de Retiro

2009-09-30T16:39:00.000-03:00

~~PLASTIC FRUIT DECORATIONS.~~
14% RETURN. CHANGES YOUR TOMORROW.

~~TEA WITH CRACKERS.~~
14% RETURN. CHANGES YOUR TOMORROW.

~~UNDERWEAR GIFTS FOR GRANDCHILDREN.~~
14% RETURN. CHANGES YOUR TOMORROW.

~~MEXICAN SOAP OPERA AT 4PM.~~
14% RETURN. CHANGES YOUR TOMORROW.

~~BROWN TONES EVERYWHERE.~~
14% RETURN. CHANGES YOUR TOMORROW.

2)
the drafts are a bit quirky on this one but the important thing is that to make this one happen the idea was to go out and find people (45-55) in everyday places, dress them up from the chest up (as they would be when they´re 20 years older, wigs, make up, glasses, etc.) and ask them how they imagine themselves then. we´d document this, and make the ads happen.

these are very rough ads of the idea detailed above.

I see my grandchildren discovering where I hide the candy.
14% RETURN. TO IMAGINE THE FUTURE YOU WANT.

We see ourselves as very sundayers.
14% RETURN. TO IMAGINE THE FUTURE YOU WANT.

domingueros = in argentina, people who regularly go out to parks or drive around, very slowly, with the whole family on sundays.

note: this was thought work in conjunction to 20th anniversary draft 2) below.

14% RETURN. TO SECURE TODAY WHAT YOU´LL WANT TOMORROW.

14% RETURN. TO SECURE TODAY WHAT YOU´LL WANT TOMORROW.

14% RETURN. TO SECURE TODAY WHAT YOU´LL WANT TOMORROW.

20th anniversary drafts
1)
WITH THE GRANDMOTHERS WHO BLOG.
since 1988.

WITH THE ONES WHO TAKE THEIR GRANDCHILDREN TO CONCERTS.
SINCE 1988.

2)
36,895
STORIES MAKE OURS.

since 1988. since 1992. since1997. since 2002. since 2008.

Back to School Promo / Promo Vuelta al Cole

2009-09-30T15:50:00.000-03:00

Cechini-Martin a comer-B.mp3 - flaherty
- Sfx: Jungle.
- Mom: Martin! Martin! Martin! Dinner´s ready!
- Announcer: Kids get back to drawing. Because if you purchase a backpack in Cecchini you get a school set gift. Come by Cecchini.

Cechini-Juan te esperan abajo-B.mp3 - flaherty

- Sfx: Laboratory.
- Mom: Juan! Juan! Juan! They´re waiting for you downstairs!
- Announcer: Kids get back to drawing. Because if you purchase a backpack in Cecchini you get a school set gift. Come by Cecchini.

Boat Insurance / Seguro para Embarcaciones

2009-09-30T15:49:00.000-03:00

San Cristobal-Seguro Embarcaciones 03.mp3 - flaherty

some guy submerged in his own world. talking about sailing on his Martha. how Martha sails like no one. amazing is my Martha! while, beyond his sensations, Poseidon is pissed off.

Mother´s Day / Día de la Madre

2009-09-30T15:40:00.000-03:00

Cechini-Dia de la Madre-Telenovela02.mp3 - diego martín - facu medina

- ¡Mother, happy mother´s day!
- ¡Oh, Romualdo Evaristo Jorge Alberto, son of mine, it´s beautiful, oh beautiful, beautiful, I´m going to die!
- A Cecchini purse may overjoy your mom, but take it easy, this only happens in soap operas.
- Cecchini. Purses, bags and suitcases.

history / historia

2009-09-30T15:00:00.014-03:00

1st campaign proposal, "bus" and "office", have similar texts so i´ll just translate "bus":

"A few travelled at first.
So few we called them by their names.
But Albert came back with 6 photo reels
that convinced Claudia and George,
that went and came back with a lot of anecdotes,
that tempted Victor,
that the next year took Lucy and Fredrick,
that went again but with their school buddies.
From then on, we started calling them passangers.

Our history is made by all of you. It´s been 40 years.Thank you for your trust".

2nd campaign proposal, "business man" and "traveller". i´ll just translate "traveller".

"Did you go up the Eiffel Tower?
Did you visit the african savannah?
Did you walk on the Chinesse Wall?

Since you were a young man wanting to see the world until you saw it.
40 years working to be part of your life. Thank you for letting us".

Farm drafts / Bocetos de campo

2009-09-30T15:00:00.012-03:00

"We make taking big decisions a little easier".

"D-5. Producer looks for partner to export record harvest.

We help you find business opportunities".

"E-9. Corn harvest fix.

We help you find business opportunities".

"G-2. Segured download at port.

We help you find business

a card / una tarjeta

2009-09-30T15:00:00.007-03:00

fede from Neuquen liked it ->

2.0 perspective / perspectiva 2.0

2009-09-30T15:00:00.006-03:00

Perspectiva 2.0

View more presentations from Facu Medina.

Rosario BlogDay 2008

2009-09-30T15:00:00.003-03:00

This is Facu

2009-09-30T15:00:00.002-03:00

out there

View more presentations from Facu Medina.

Polaroid-Man

2009-09-30T15:00:00.001-03:00

Lumiere Monsters

2009-09-30T15:00:00.000-03:00

Happy purses / Carteras felices

2009-09-30T13:18:00.000-03:00

Examine me / Examiname

2009-09-30T13:06:00.000-03:00

facu medina for W+K seeking

View more Microsoft Word documents from Facu Medina.

Utensilios

2009-09-30T13:00:00.000-03:00

blog.

update: A professor at La Universidad Nacional de Córdoba asked to use these vids for a design course. I said yes, of course.

/

actualización: Un profesor de la Universidad Nacional de Córdoba pidió usar estos videos para un curso de diseño en la Universidad Nacional de Córdoba.

Connect!

2009-09-29T23:03:00.000-03:00

The Project 100...Countdown to Connect!

View more presentations from Nojacketreq.

we´ve participated in yet another charity + community made non-profit project.

Project 100. as an author (facu medina) in Connect! Marketing in the Social Media Era. a book by 100 people made to help Susan G. Komen for the Cure.

we just told a story about an idea.

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participamos una vez más en algo caritativo + creado por una comunidad sin fines de lucro.

Project 100. como autor (facu medina) en Connect! Marketing in the Social Media Era. un libro hecho 100 personas para ayudar a Susan G. Komen for the Cure.

sólo contamos la historia de una idea.

Unity in Diversity / Unidad en la Diversidad

2009-09-29T19:10:00.000-03:00

Daniel, to his friends at work. Kerblat, to his friends in Saturn.

Is afraid of dragon flies. Is afraid of dragon flies.

Likes french fries with ketchup. Likes french fries with mayonese.

At first sight we´re all too alike or too different.
Until you get to know each other a little more. There you realise that yes, you´re more alike then you thought or no, nothing like it, you´re very different. But, maybe now you don´t care much anymore. Because you made a friend or simply because he´s just nice, and you accept him, not for what he looked like at first sight, but for how he really is.

And these are the drafts that didn´t go.

We all see something different. To accept it is to integrate.

christmas promo / promo navidad

2009-09-29T18:56:00.000-03:00

scales / balanzas

2009-09-29T18:26:00.000-03:00

"That Kretz´s scales have been aproved by INTI is a guarantee that everything that "in theory should work" works in practice".

At last the ham accepted the salami as part of it´s family.
One knows who to trust.
Kretz´s scales are approved by INTI"·

"Finally the tangerine admitted it´s inferiority complex regarding the orange.
One knows who to trust.
Kretz´s scales are approved by INTI"·

"At last the bread without salt got over it´s shyness and today it feels included.
One knows who to trust.
Kretz´s scales are approved by INTI"·

"And one day, the chicken assumed he was chicken.
One knows who to trust.
Kretz´s scales are approved by INTI"·

"And one day, the watermelon was able to talk about it´s weight with feeling complexed.
One knows who to trust.
Kretz´s scales are approved by INTI"·

Very little can be a big difference / Muy poco puede ser una gran diferencia

2009-09-29T17:26:00.000-03:00

Very little can make a big difference.
PREVINCA
A plus of tranquility for your health

weight / peso

2009-09-29T17:23:00.000-03:00

"More control of your sales".

"Knowing you can spare 14kg a month helps you pass from "the butcher" to "my friend the butcher".
Make your merchandise render".

"For avoiding a dog the delivery is missing 78 pieces that scattered in the van.
Know what you weigh".

agency salutation / salutación de agencia

2009-09-29T17:06:00.000-03:00

the first one:
"Because everytime you called to check what was going on with the ad we left you listening "that little music" while searching for excuses to tell you that the ad needed a little more time. Thank you for standing by us. Thank you for believing in what we do. Happy holidays".

the second one:
"This year we worked hard for our clients". (the rest, lined-out, are all marketing terms saying just about the same thing) "The difference between communication and advertising exists. Thank you for defending it all year long. Happy 2006".

and the third one:
"We no longer have to explain to you how to get to Pasaje Saguier, nor remind you to ring the bell at the house with the orange wall or spell out our email address. No doubt, to know you a little more is one of the best thing this year has left us. Our wish is to keep working together on 2006. Happy holidays".

hail / granizo

2009-09-29T17:00:00.000-03:00

2

1
By parking away from the game you protect your car. And by having Auto Plus Más and Auto Plus Mega you protect your car from hail.

By parking away from a construction site you protect your car. And by having Auto Plus Más and Auto Plus Mega you protect your car from hail.

2
Protect your whole car with Auto Plus Más and Auto Plus Mega.

grey hair / cana

2009-09-29T16:54:00.000-03:00

We are proud that there’s proof that Justice is still gaining experience.
San Cristóbal salutes you on the day of your birthday.

25 years with the Magistrate School of the Province of Santa Fe.

Carry more / Llevá más

2009-09-29T16:35:00.000-03:00

clasified building / edificio clasificado

2009-09-28T17:03:00.000-03:00

The Worried Heater / El Calefón Preocupado

2008-06-18T13:38:00.000-03:00

it will affect everything
Do something.

Share on Facebook: http://tinyurl.com/ob8cqn
Share on Twitter: http://tinyurl.com/rb9gw9

Copenhagen climate change summit
www.oxfam.org.uk/climateaction

/////////////////////

va a afectar todo.
Hacé algo.

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Congresos de cambio climático en Copenhagen
www.oxfam.org.uk/climateaction

CSR / RSE

2008-06-17T19:01:00.000-03:00

There´s always time to do a little more.
We work everyday to make social responsibility a part of us.

this is draft idea that didn´t go.

we wanted to place the ad next to the magazine interview, since everyone else (other CSR companies) was going to put an ad next to the interview we wanted ours to be made by the interview itself, words, pictures, lines, whatever the editor put in it and say: Do

anything else / cualquier otra cosa

2008-06-17T18:34:00.000-03:00

You can think of anything else.

Enjoy living easier.
Choose Previnca´s coverages to look after your family´s health a little more.

award ad / aviso de premio

2008-06-16T17:58:00.000-03:00

And Kretz´s employees received the Indice Award for Company of the Year...

The happy ending of a story that´s just beginning.

the course / el curso

2008-06-16T17:55:00.000-03:00

El mismo, siempre / The same, always

2008-06-16T17:51:00.000-03:00

Travel well / Viajá bien

2008-06-16T17:13:00.001-03:00

not a party / no es una fiesta

2008-01-17T19:16:00.000-02:00

HIS CONDUCT WILL REMAIN IMPECCABLE

HER REPUTATION IS SAFE

We´re not going to throw a party for the opening of our new central office.
We´re going to donate 500 cardiographs to the North Zone Children´s Hospital.

newspaper / diario

2008-01-17T19:05:00.000-02:00

A habit that turns 140.

kid´s bags / mochilas de chicos

2008-01-17T18:39:00.000-02:00

radio drafts / bocetos de radio

2008-01-16T18:03:00.000-02:00

Man talking like He-Man: Hi, I´m Charles! Salesman and half fielder on my club´s team. Fabulous and surprising possibilities were given to me the day I played at Los Dos Chinos and said: "Everything´s possible!" My basement turns into an entertainment room and I beat all my friends on the video games, I make fun of them and we laugh until sunrise. I´m Carlos and I´m happy.
8o´s Presenter: The "Everything is possible" has more possibilities. Play at Los Dos Chinos. More chances. More happy people.

Knight Rider Presenter: George. Intrepid adventurer. A man that said: "Everything´s possible". Played at Los Dos Chinos and now finds himself embarked on a trip through out all of south america in a spectacular car. Sleeps in five star hotels, visits the best beaches and isn´t scared of using a thong. George, a happy man.
8o´s Presenter: The "Everything is possible" has more possibilities. Play at Los Dos Chinos. More chances. More happy people.

Flaherty color mix / mezcla de colores Flaherty

2008-01-16T18:00:00.000-02:00

Algo bueno en cadsa parte / Something good in every part

2008-01-16T17:39:00.000-02:00

something good in technology.

experimental CSR campaign video for Kretz.

product booklet / librito de producto

2008-01-16T17:33:00.000-02:00

part of this. a technical problem asistance campaign.

Sand / Arena

2008-01-16T17:30:00.000-02:00

SAND
Even though you hide my sunglasses,
stick to the sunscreen,
sting when the wind blows
and burn my feet when I want to go in the sea.
Everything´s alright with you.

Mariu Gulam

2007-06-16T16:59:00.005-03:00

Mariu Gulam

spanglish

2007-06-16T16:59:00.000-03:00

we remixed the most known soccer fan song in argentina by translating some spanish to english.

"TOUR U.S.A. 2006. We´d all love to be there".

site / sitio

2006-05-14T20:45:00.000-03:00

Purple House

2006-05-14T11:00:00.000-03:00

Epic Mix

2006-04-14T21:14:00.000-03:00

You! Dance

2006-04-14T21:11:00.000-03:00

March of the Giant

2006-04-14T21:07:00.000-03:00

Red Cell

2006-04-14T21:00:00.000-03:00

Monxter

2006-04-14T20:57:00.000-03:00

Tingilingily

2006-04-14T20:55:00.000-03:00

Gugol

2006-04-14T20:50:00.000-03:00